GurYou

GurYou is a powerful and easy-to-use platform designed for wellness professionals and centers. It enables professionals and wellness centers to spend less time on management and more time doing the work they love. GurYou helps businesses grow without hidden costs and allows clients to book extraordinary wellness experiences with ease.

Social Media Campaign

To increase GurYou’s social media following, we targeted wellness lovers and professionals. Our approach focused on creating engaging content and running targeted advertising campaigns. We set up a lead generation campaign on Meta (formerly Facebook), targeting wellness professionals and independent studios. The campaign was designed to attract potential customers with a budget starting at €5 per lead.

Content Creation

We developed high-quality content that resonates with wellness enthusiasts and professionals. This included inspirational and informative posts about wellness trends and tips.

Community Engagement

To foster a sense of community, we actively engaged with followers by responding to comments, hosting live sessions, and encouraging user-generated content. This approach helped build trust and loyalty among our audience.

Partnerships and Collaborations

We collaborated with wellness influencers and industry experts to amplify our reach. These partnerships helped us tap into their follower base and gain credibility within the wellness community.

Performance Tracking and Optimization

We continuously monitored key performance indicators (KPIs) such as engagement rates, follower growth, conversion rates, and lead generation. This data-driven approach allowed us to refine our strategies and achieve better results.

Lead Generation Results

Our targeted advertising campaigns resulted in a significant number of qualified leads. Many of these leads registered on the GurYou platform, with a considerable percentage converting to paying customers and contributing to the growth of the business.

Task

Design and implement a social media strategy to increase GurYou’s following among wellness lovers and professionals and generate B2B leads.

  • Strategy

    Digital Marketing Strategy

  • Design

    Graphic Design

  • Client

    GurYou

  • Illustrator

    Lucia Di Giammarino

  • Tags

    SaaS, wellness

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We’re a team of creatives who help great companies break through the noise and accelerate growth.

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